Core tip: At the beginning of this month, Samsung announced to cooperate with Google and Qualcomm to develop XR devices. Recently, according to SBS, the company has successively contacted display panel manufacturers such as BOE and Shiya to discuss cooperation related to XR business. An insider said that the XR display panel sample has been discussed with Samsung, and it is planned to achieve mass production as soon as June.
At the beginning of this month, Samsung announced to cooperate with Google and Qualcomm to develop XR devices. Recently, according to SBS, the company has successively contacted display panel manufacturers such as BOE and Shiya to discuss cooperation related to XR business. An insider said that the XR display panel sample has been discussed with Samsung, and it is planned to achieve mass production as soon as June.
It is understood that Samsung has established an XR R&D team in the MX (Mobile Experience) department since last year: the Immersive Reality Lab, which seems to be officially launching the XR business and preparing to compete with Apple. Generally, XR is a broad concept, including AR, VR, MR and other technologies. At this stage, Samsung seems to focus on VR. In 2020, Samsung had registered a trademark of "Galaxy Space", which may be the VR head display brand. Samsung's VR head display is likely to be compatible with Galaxy mobile phones and smart watches, with potential application scenarios such as video calls, games, etc.
