Where is the most suitable location for the advertising machine in the shopping mall?
1. The entrance of the chain store: an LCD advertising machine is placed at the entrance of the store or in the store to announce the welcome message, the environment of the chain store, and the surrounding traffic guide.
2. Entrance marketing screen (or promotion) in the mall: 1-2 LCD advertising machines can be placed in different places in the mall according to the size of the point. It is used for brand introductions, video advertisements, promotional information, emergency notifications, etc. in the mall, so that customers who come to have a better understanding of consumer products and a relaxed and good mood. Improve the image level of the entire mall.
3. In-store promotional posters: create posters of related promotional activities and broadcast them through the LCD advertising machine, which can be managed in a unified manner and update the content of the LCD posters in real time.
4. Customer Experience Center: It simulates the customer experience of enterprise products in the actual application environment, and customers can easily choose the effects of different models of enterprise products in different application environments. Customer experience can be applied to industries such as home furnishing, home improvement, home appliances, kitchen and bathroom.
The advertising machine information release system can be managed by the shopping mall itself, and according to the needs of the shopping mall and the requirements of the suppliers, the content can be edited and broadcast independently, such as shopping mall promotional videos, shopping mall activity promotion, emergency notifications, and video and text advertisements of various suppliers . This method can not only enhance the corporate image of the mall and improve its network and information management level, but also enable the mall to receive a considerable amount of advertising broadcast costs, realize advertising revenue, and stay ahead of the competition.
Which interest needs of advertisers, spotters, and media owners can be satisfied?
Advertisers: Enhance the company's brand and people-friendly image, and narrow the distance with consumers. Strong product promotion, event promotion and public welfare activities are all good.
Point of view: beautify the service environment, improve customer consumption experience, and at the same time enhance the overall image level of large shopping malls.
Media master: efficient dissemination platform carrier, video + picture + text + sound, 24 hours uninterrupted combined delivery, convenient source replacement. Achieve sensual, color, shape and impact, and enhance audience memory.
