With much anticipation, the China International Import Expo (hereinafter referred to as the CIIE) kicked off on the morning of November 5 at the Shanghai National Convention and Exhibition Center. With the theme of "New Era, Sharing the Future", this year's International Import Expo will welcome the participation of 172 countries, regions and international organizations. The open door will never close." Under the influence of international high-end shopping malls, it is believed that the LED display industry will move to a higher level.
In many booths, in addition to Linlang's satisfied products, we also took advantage of the opportunity to uncover the exhibitor's eye-catching weapon-the LED display. Whether it is a national exhibition area or a corporate exhibition area, the exhibition stand relies on the large-area LED display as the carrier of communication. It not only relies on its advantages such as high brightness and colorful colors to attract the attention of the visitors, but also the useful transmission of information through the LED display. Being able to vividly and comprehensively display the characteristic civilization of each country, and accurately display and pass on the concept, characteristics and other elements of the company's products to the audience, it may be "two birds with one stone".
The exhibition is an eye-catching picture complex composed of an integrated method of visual communication. Communication and communication depend to a large extent on the construction of visual effects. With the continuous improvement of display skills, high-definition full-color LED displays The system has become a "frequent visitor" at major exhibition sites, especially the variable-shaped LED display screens, which can be spliced into arcs, rings, spheres and other shapes according to the needs of exhibitors, becoming a beautiful landscape in the exhibition. The successful holding of the first CIIE, which is highly valued by the world, not only aims at the front end of useful ways to promote the development of the global economy, but also deepens the image of the exhibition’s deployment of LED displays, and further promotes LED The demand for the display market is strong.
Most of the “Belt and Road” are new economies and countries that are developing in our country. They are in the development stage, and all aspects of construction are being carried out. The new shopping malls represented by Russia and Southeast Asia are the new blue ocean for the export of China’s LED display products. , Is also an important gateway for China’s LED display companies to enter the Central Asian and Eastern European markets. More importantly, LED display small and medium-sized enterprises take the "Belt and Road" strategy a ride, and can also deal with funding issues to a large extent.
For LED display companies that have been intensively working in domestic shopping malls, facing increasingly full and overcapacity shopping malls, it is not a new choice to take advantage of the opportunity to develop the "Belt and Road" initiative. Therefore, the Import Expo will be held at the important node of the fifth anniversary of the “Belt and Road” proposal. One step collaboration creates more opportunities. To this end, China's LED display companies "going out" will also usher in a strategic window period and a golden period of development.
Throughout the global LED display production, China is also a veritable LED display production country, and even in these years of development, China's LED display is also rewriting the international LED display industry format. However, the LED display industry in China started late. Even if the LED display industry in China has been developed by a large margin, in terms of production equipment, because of the lack of advantages in functions, it is still mainly imported.
Compared with domestically-made equipment, the cost of introducing foreign equipment is higher, which brings huge financial pressure to small and medium-sized LED display companies. In order to seek certain profit space, these companies can only give up product quality and innovation, and focus on the low-end category, resulting in a lower quality of domestic LED display screens, which is directly not conducive to the long-term development of the LED display industry. After the successful holding of this CIIE, China will further reduce import tariffs, further reduce processes, tighten time, and continue to reduce institutional costs. Continue to release the potential of domestic shopping malls and expand the import space, not only to reduce the cost of LED display professional development, but also to cultivate high-end consumer shopping malls in the LED display industry.

