Nowadays, many building living areas and business offices have installed wall-mounted network advertising machines inside or next to elevators to enhance advertising. So what are the advantages of installing the wall-mounted network advertising machine at the elevator entrance or inside the elevator? What should I pay attention to when installing the wall-mounted advertising player in the elevator? What are the advantages of the elevator wall-mounted advertising machine? Why it can be welcomed by so many people, the following are the advantages of the wall-mounted network advertising machine in the elevator entrance or in the elevator:
Strong pertinence: For various consumer groups, the wall-mounted network advertising machine installed at the elevator entrance or inside the elevator has a high advertising arrival rate and good effect. There are many times of getting on and off the elevator every day, and many advertisements are read. A good environment makes the brand easier to remember (the elevator has a quiet environment, small space, close distance, exquisite pictures, close contact, and good communication). During the elevator ride, the audience's vision will naturally focus on the advertising content. Change from passive to active in traditional advertising. The elevator advertising machine does not need to be affected by factors such as season, climate, time, etc., to ensure good advertising benefits. Advertising costs are low, and the target audience is wide (every business office worker, foreign office worker, and consumer in each building, hundreds of people go up and down the elevator every day). The coverage of the media is large, which effectively provides a strong propaganda platform for businesses. Peer-to-peer advertising can better obtain the corresponding audience customers, make advertisers’ media investments more accurate, and avoid media budgets being wasted among a large number of ineffective people.
No choice: traditional TV has only a hundred different channels, and outdoor advertising is overwhelming. There is only one advertising platform in the elevator. There is no choice. When TV meets advertisements, people habitually turn channels, and people who encounter overwhelming outdoor advertisements also pass by. , And the text information of the main advertisement screen in the elevator TV advertisement is combined, indivisible, and the advertisement inevitably enters people's field of vision.
Visual compulsory: The wall-mounted network advertising machine is set in the elevator, facing the audience at zero distance in a limited space, forming a compulsory viewing effect. Psychological compulsion: as a temporary space in the elevator, people are waiting irritably, and wonderful advertisements can easily catch the attention of the audience.
The existence of everything is reasonable, and reasonableness will inevitably spread the development of the real thing. The gradual expansion of the range of wall-mounted network advertising machines is the best way to explain that the advertising machine industry will have a full-blown era no matter it is now or in the future, and this The outbreak of the times does not only rely on existing products, but complements each other in the continuous evolution and acceleration of the market and products.
