1. Compared with newspapers, radio and other media, video advertising costs per thousand people (CMP) is relatively low, only one tenth of the cost of newspapers, radio and other media per thousand people, relatively saving advertising expenses.
2. TV advertisements have stronger three-dimensionality, more vivid colors, and more continuous actions. Compared with print advertisements, they have more advantages and are especially suitable for brand image promotion.
3. The extremely high advertising reach rate can quickly and effectively launch an advertising offensive. Due to the special dissemination method of LCD advertisements and the wide range of communication channels, especially public transportation such as buses and taxis, they drive on the road for ten hours a day. It can deliver advertising information to tens of thousands of people.
4. Compared with the cable television media, the advertising capacity is large, the content is updated quickly, and the information continuity is good. The population flow is large, the media audience rate is high, and the passenger attention is high.
5. Compared with outdoor advertising, it has stronger readability, visibility and completeness of information disseminated.
